As a web design firm ourselves, we know the importance of having an aesthetically pleasing website. But it goes much deeper than that. A good web design is more than just an ego boost, it is actually helps in branding and marketing that deliver results. Let’s look at some of the reasons…
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Designing a functional website does not translate into a successful online business. As a website owner, it is always important to remember that there are countless people offering the same products or services as you and especially in Singapore where all industries are equally competitive. According to research, many businesses depend on…
Of the many factors that must be considered in web design, emotional interaction is often neglected during the process. Unlike in the physical world where we experience the sensual interaction of design all the time, the digital world seems to be filled with emotionless websites. Think for a moment on…
Every online business seeks to convert the visitors into buying customers. It is therefore necessary to do everything possible to improve your conversion rate thus taking good advantage of the traffic your website is receiving. Your landing page plays an important role in the realization of this goal and therefore…
Just as it is with a business logo and name, choosing the best domain name is an important step towards launching a successful digital marketing campaign. A good domain name has to be short, clever, memorable, easily spelled and communicate your business message to your target audience. Hence, the domain name is…
Every shop owner is delighted to see customers making their way into the shop but this can soon turn into a disappointment if the repeated customers are not buying. This same feeling can be replicated when it comes to digital marketing when all your efforts result in huge and amazing traffic…
When it comes to SEO strategies, web design optimization is very important. Although there are other areas that require optimization including content, links, page titles and Meta tags, a professional web design company in Singapore should be able to provide optimization related to SEO for your effective digital marketing campaign…
According to our experience in web design industry, people do judge designers solely based on their portfolio’s “appearance”. And finally, Coca-Cola agrees with us and created a campaign to remind everyone not to judge a book by its cover during Ramadan, the month of goodness. In their campaign, they conducted a social experiment where…
Colors can be appealing but only when used properly to communicate the desired message. This is true in life as it is when it is for web design and should be considered as an important element if you want to create a great website. According to psychologists, people are highly susceptible…