Digital Marketing Blog

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Do You Have A Social Media Strategy?

As a web design Singapore company, we understand that social media can be a powerful tool to bolster your online presence and drive home your business goals. Thus, we present you a simple guide on how to craft your own social media strategy. 1. Map business goals To create an…

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Difference between SEO and SEM

Most business owners understand the importance of having a presence in search engine results. Yet, there are more ways than one to bolster your presence in search engine results. As a web design Singapore company, we often get asked: ‘What is the difference between SEO and SEM?’ and we’re going…

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Bite-sized Content For Social Media Marketing

The new buzzword in social media marketing, ‘bite-sized’ content, promises increased engagement and consumption from audiences amidst shorter attention spans. As a web design Singapore company, we understand how important it is to attract users to your website using ‘bite-sized’ content. Hence, we bring you a guide to ‘bite-sized’ content…

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How To Manage Negative Reviews

In today’s world, almost every consumer read online reviews before visiting a business. The main reason is that they trust third party opinions more than the company’s sales pitch. We, as a web design Singapore company, are in the same situation as well. Our prospects will check us on Google and…

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5 Marketing Myths Every Business Must Avoid

In Singapore, there are many companies who are still harboring unrealistic expectations when it comes to marketing and are usually based on some weird principles that are “supposed” to work. Also, most people are still very wary about digital marketing. In this post, we will like to go through 5 myths…

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6 Reasons Why Your SEO Ranking Drops

Your website used to be at the top 5 rankings of the search results pages and you had lots of traffic and sales leads flowing in, even without any Search Engine Marketing (SEM) done. Then one fine day, your sales leads stop coming in from your website. You checked your analytics…

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8 Digital Marketing Mistakes To Avoid

Experienced marketers have recognized that digital marketing, like Search Engine Marketing (SEM) and Social Media Marketing (SEO), is slowly taking over traditional marketing. From smartphones to social media, digital has become an integral element of how we operate day-to-day. However, most companies in Singapore are still afraid of adopting this new…