Let’s review the Best Picture winner’s card that was shown during the ceremony.

We are not sure what you think about the card, but we realized the issue lies with the design of that winner’s card, again.

I think we can all agree that the goal of that card is to inform the host about the winner in the fastest possible time. Hence, the card does not need to look pretty or with fanciful graphics. But what bothers us was how the category name was located at the bottom of the card with the smallest font size. Secondly, since this is the Best Picture Award, the film should be of higher importance than the producers’ names. However, as you can see from the card, they are of the same font size, making it hard to see that the film name is of higher importance. We would have imagined that the “La La Land” having both the film name and Emma Stone of the same font size and the “Best Actress” written at the bottom of the card as well.

So, as a host, you will see that it is hard to recognize that they are holding the wrong card. Apparently, they did not notice the small note at the bottom of the card that states the Award title.

What the card should’ve looked like

If our design team were to do the design of the scorecard, the first thing we will do is to rearrange the order of the content and change the font sizes.

Below is an idea of how we think the card can be better designed for both the Best Actress and Best Picture:

As you can see, we placed the Award title at the top of the card with a decent font size so that the host can see it straight away. This will alert the host if it is the wrong Award title. Also, you will notice that the winner’s name (the main one that will be announced) is bigger than the other information on the card.

That’s it. It seems like they did not allocate the resources to look into the design of the winner’s card to prevent such an incident.

As an user-experience (UX) designer, the first principle when deciding a design works or not is to not let the user “think”. It means that as far as is humanly possible, when we look at a winner’s card, it should be self-evident. Obvious. Self-explanatory.

It may be a small change but it might make a big impact.

The post Bad Winner’s Card Design To Blame For Oscars Best Picture mistake appeared first on Puzzle Hive.

With Mother’s Day around the corner, Procter & Gamble (P&G) has come up with yet another brilliant commercial for the Rio Olympics that remind us not to forget our moms’ strength, sacrifice and contribution in making us who we are.

This two-minute video titled “Thank You, Mom” illustrates four athletes getting ready for their big moment in their respective events. The film then flashes back to their childhood incidents where their moms did everything they could to protect and encourage them. It then ends off with an inspiring message, “It takes someone strong to make someone strong“.

You do not need to be an athlete to appreciate what your mom has done for you. Even us, as web designers and digital marketers, will also like to take this opportunity to thank our moms for supporting us.

Watch the video below for more:

Share this post with your mom and let her know how big a strength she’s been in your life.

Thank You, Mom.

The post Beautiful Reminder Of The Contribution Of Mothers appeared first on Puzzle Hive.

Also, Coca-Cola created minimalist Coke cans without their logo and only have a message that says ‘Labels are for cans, not for people’. Check them out below.

The post Do You Judge People By Their Appearance? appeared first on Puzzle Hive.

After more information are provided, we realized the problem doesn’t lie with him, but with the design of the scorecard.

ICYMI: Here's the card Steve Harvey got handed & announced Miss Colombia as the winner pic.twitter.com/VlGMms6mfl

— Darren Rovell (@darrenrovell) December 21, 2015

What do you see on the scorecard? The winner’s name is the smallest font size of all. Why would someone place the most important information at the bottom right corner with the smallest possible font size?

This card has only 1 purpose, which is to inform the host of the winners and runners-up as quickly as possible. Hence, we can understand why the card doesn’t focus on beautiful graphics and fancy fonts. Also, we feel that the “designer” must be a fan of minimalist and clean design as the content only takes less than 10% of the entire white card!

What the card should’ve looked like

If our design team were to do the design of the scorecard, the first thing we will do is to increase the font size (duh!) and take up most of the white empty spaces.

The second thing will be to rearrange the content so that the reader can understand who’s the winner in a quick glance.

Below is an idea of how we think the card can be better designed:

We keep a similar order to the 3 winners but with different weightage. First of all, we kept the title the same at the top of the card as it is still essential to know that this card is for the year 2015 and it’s for the finals. Next, we work on the most important issue which is the font size. We made the font size so big that you can tell straight away who’s the second runner-up, first runner-up and the Miss Universe 2015 immediately. We also used a larger font for the Miss Universe 2015 to differentiate from the runners-up. The order of the winners is in the same order as that’s the correct sequence of announcing the winners.

This is just one of the infinite designs that work better than the one used by Steve Harvey. The purpose here is to highlight that when it comes to designing a card or poster, we have to take a step back and find out what is the most important information to portray to the readers. It is easy to be obsessed with the fanciful graphics but it might just distract them or be “over-minimalist and clean”. We must always see it from a stranger’s perspective.

Lastly, make sure to check the spelling properly (if you know what we mean).

Watch the video below to see how Steve Harvey made the wrong announcement of the winner of Miss Universe 2015.

The post Bad Scorecard Design To Blame For Steve Harvey’s Awkward Miss Universe Flub appeared first on Puzzle Hive.

Procter & Gamble (P&G) produced a series of videos to illustrate their feminine hygiene brand’s mission by redefining the phrase “like a girl” and tackle the issue of confidence and aims to dispel misconceptions such as “girls can’t be brave” and “girls aren’t strong”.

In the first video, a group of men and women were tasked to act out how it looks like to run, fight and throw like a girl. So each participant pretends to run “like a girl” and throw “like a girl” without realizing that they are actually insulting girls. Then the next group of young girls was asked to perform the same tasks as the group of adults, but the results were totally different. The young girls act out athletic and deliberate motions. Now suddenly, the group of men and women realized their mistake. This video became viral last year, and the series of #LikeAGirl videos began. They even have a website designed for this campaign at http://always.com/en-us/about-us/our-epic-battle-like-a-girl.

For your convenience, we have embedded the videos below for you to watch, and hopefully, you can also join in their campaign and show the world what it means to do things #LIKEAGIRL.

The post What does it mean to do something ”like a girl”? appeared first on Puzzle Hive.

The title is “Director of Operations” and the responsibilities and requirements are as follows:

• Requires you to work, standing up, most or really all the time, constantly on your feet, constantly bending over, constantly exerting yourself, a high level of stamina
• 135 hours to unlimited hours a week
• No breaks available
• Can only have lunch after the associates have done eating their lunch
• Excellent negotiation and interpersonal skills
• Degree in Medicine, Finance and Culinary Arts
• Able to work in chaotic environment
• No vacations

What do you think the salary for this job to be?

The answer is absolutely nothing, pro bono.

Check out the video below to find out who actually took up this crazy job.

The post Do you think your job is tough? Think again. appeared first on Puzzle Hive.