“Thanks, but our management has decided to go with another vendor already.” You felt lost and have no idea why you lose the deal when everything “seems” to be going so well. You thought you are about to close that deal when suddenly, you receive that one-line email from the…
Web Design Blog
When companies need help on the copywriting for their websites, they simply approach a freelance writer or engage the same web design company to handle that. But what you do not know is that this process can be really painful for both parties. Similar to design work, the client demands high quality…
Imagine this: A group of people sat around Picasso while he is painting and keep giving advice to him on the colours or textures or how to make the painting feel more alive. What do you think Picasso will feel? No designer likes to be told by someone else on how to design “creatively”. In…
As a web design firm ourselves, we know the importance of having an aesthetically pleasing website. But it goes much deeper than that. A good web design is more than just an ego boost, it is actually helps in branding and marketing that deliver results. Let’s look at some of the reasons…
Designing a functional website does not translate into a successful online business. As a website owner, it is always important to remember that there are countless people offering the same products or services as you and especially in Singapore where all industries are equally competitive. According to research, many businesses depend on…
Of the many factors that must be considered in web design, emotional interaction is often neglected during the process. Unlike in the physical world where we experience the sensual interaction of design all the time, the digital world seems to be filled with emotionless websites. Think for a moment on…
Every online business seeks to convert the visitors into buying customers. It is therefore necessary to do everything possible to improve your conversion rate thus taking good advantage of the traffic your website is receiving. Your landing page plays an important role in the realization of this goal and therefore…
Just as it is with a business logo and name, choosing the best domain name is an important step towards launching a successful digital marketing campaign. A good domain name has to be short, clever, memorable, easily spelled and communicate your business message to your target audience. Hence, the domain name is…
Every shop owner is delighted to see customers making their way into the shop but this can soon turn into a disappointment if the repeated customers are not buying. This same feeling can be replicated when it comes to digital marketing when all your efforts result in huge and amazing traffic…