Not So Well Recognized Web Design Trends for 2015

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There are so many web design trends articles out there but most of them have very similar content. In this article, we will like to mention a few web design trends that are commonly used but not many people know about them.

As you know, the appearance and functionality of a website goes a long way in determining whether or not the site will be able to attract visitors. Therefore, it has become very important to ensure that the content is appealing and easy for the eyes. Web designers today have continued to come up with new strategies that are targeted at retaining customers and acquiring new ones. Below are a few not so famous web design trends for 2015 that all web designers should look forward to implement.

Ghost Buttons


The ghost buttons are considered to be the most prominent design feature. These buttons are minimal, stylish and also comes with the subtle hover animation. This trend will continue as long as flat design is popular. For more details about ghost buttons, you can read about it in our previous post.

Custom CSS3 Animation


CSS3 is no doubt one of the best technology ever developed for the web. It has the capability to transform a boring website into an interactive and engaging website.
Best of all, most of the web browsers now are able to support CSS3 transitions and keyframes. One of the common uses of CSS3 is the fading into view effect when scrolled to the specific sections. As usual, we implement these CSS3 animations throughout our site as well.

One more interesting application for CSS3 animation is the preloading screen. You can view it at SpinKit website. The purpose is to hide the website until it is fully loaded.

SVG Animation


SVG stands for Scalable Vector Graphics and are usually created using Adobe Illustrator. Any graphics can be mapped out with SVGs and be scaled accordingly without any loss of quality. The best part is that you can create custom animations with these SVGs instead of having a fixed graphic on your website.

It can be even enhanced through CSS3 animation to create effects like elastic bouncing, flying in or even simple fading in. However, this can be a tricky concept for fresh developers to learn. It is considered an advanced technique to beautify a website and are usually applied for infographics. Also, most local Singapore websites do not have animating SVGs as the cost to implement is relatively more expensive.

We recently have a project with Visa to implement animating SVGs for their interactive web report.

Feature List Icons


Many new startups love to use simple graphics and summarized content to list out all their services or features. It creates an overview of what the company does without taking up a large chunk of space on the website.

One great example will be our own website. You can see a list of services we offer on our homepage with simple icon and block of text to describe each service.

Grid-Based Layouts


Grid design style has become popular when responsive design dominates the web design. In case you do not know, responsive layout works with columns layout in order to determine it’s mobile layout version.

Portfolio section of a website are usually designed with a grid layout. One good example will be our portfolio section where we place our past projects in columns and rows. In this manner, the content looks neat and blends well with responsive websites.

Final Thoughts

There are bound to have many new design trends in the years to come. A few years ago, flat design was not even popular, and now you see flat design almost everywhere. We hope this article can help you to light up a spark in both fresh and experienced designers. By staying on top of the trends, one will be able to craft a good website design for your clients and the needs of the design industry as a whole.

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