Blog

Why SEO Should Be A Major Consideration In Web Design

thumb image

Although many people do not consider it during initial web design stages, SEO is undoubtedly one of the most important elements that should be considered right from the beginning. It is always important to consider search engine optimization when coding and designing your website. In most cases, many website owners normally find themselves in a dilemma when they finally want to use SEO for ranking with search engines such as Google, Bing, MSN or Yahoo.

Segmentation is key for a successful SEO web design

During the web design process, your web design company in Singapore should carefully map your site structure so as to take advantage of its segmentation. Websites are always segmented into small parts and your designer should do SEO segmentation using the internal linking structures. A website that is properly optimized should have extra segmentations which are linked together but detailing different products that you might be offering. For example, if you are selling cars, the possibility is that you are dealing with different brands and having them categorized in different segments is important. These categories should be linked to each other to enable search engine spiders to crawl each section and transfer their Page-Rank across each other and feature in search engines through related keyword phrases.

Code optimization is essential

Another essential element for effective SEO web design is what is known as code optimization. Codes should not be used excessively and it takes a professional web designer to know how to eliminate unnecessary obstacles that could hinder site content optimization by search engines. This can be done professionally by making CSS and JavaScript code eternal. Instead of keeping these files at the top of the web pages, they should be included only in the relevant pages and kept on the server thus making your website loads faster and more appealing for SEO purposes. Proper content to code ratio is important and can only be determined professionally by your web designer. Keeping the ratio low will help your website to rank highly as it eliminates many obstacles likely to obstruct the search engines.

These are two important factors to consider when choosing the SEO-savvy web design company in Singapore. Other important factors include off-site SEO. Other SEO features that should be integrated in the designing process include Content Management System (CMS) thus allowing for proper and easier management of the site so that you can easily add heading tags and meta data.

Leave a comment